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The size of the market segment to which the artist appeals

combined with the quality of the product determines the overall popularity.
Great product targeted at fringe market segment = low poularity.
Good product targeted at teen pop market = high popularity.

e.g Nick Cave - most of Australia never heard of him - oh wait, isn't he the guy who sang that song with Kylie?

Cheers,
John K

"Natura abhorret a vacua"


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