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And therein lies the rub......

many, but not all, audio hobbyists judge audio on the way it sounds. At times, technically inferior technologies can offer subjectively superior sound quality. Just ask those of us Luddites that enjoy a phonograph, or a tube amp.

That really only addresses the first part of the issues that those who are critical of MQA have. The other piece is the supposed lack of rigor with which the audio press has approached this technology, and the purported misrepresentation by the creators of this technology in their attempt to market it.

As far as that goes, IMHO, the audio press has lacked rigor in examining many things; perhaps this will lead to a momen of self-examination for them.

It seems hard to single out MQA as a technology that has been misrepresented by its authors, as there is such a rich history of much more outlandish puffery in audio advertising and promotion. I doubt that we will be turning a corner here any time soon.

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