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In Reply to: What it may "gross" doesn't really matter all that much posted by Dave Pogue on March 9, 2007 at 05:13:19:
........……..Especially given the gross figure is based on a subscription number of a long established audio mag.My point is $1.75m is not a lot of capital to start a brand new magazine. Maybe you think it is a sufficient sum to support the supposition put by the original poster?
It will be a rare scenario indeed in a brand new venture where revenue exceeds expenditure in its first year ( or maybe the first five).
If you believe expenditure has to be lower than revenue to keep a business afloat, or even successful, you must have no experience in starting and owning a business?
I can think of no example, in Australia at least, where a brand new magazine owned and operated by a new player in the magazine market has ever even projected a profit in its first year of operation …….. though several have become successful after several years of initial losses. ( none in audio however)
Smile
Sox
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Follow Ups
- Of corse in matters in the context of the supposition put by the poster I replied to……… - three_sox 17:12:29 03/09/07 (4)
- $1.75M is a drop in the bucket to do what Rick suggests - Dave Pogue 17:38:30 03/09/07 (3)
- Re: $1.75M is a drop in the bucket to do what Rick suggests - three_sox 17:45:47 03/09/07 (2)
- Hey, guys..... - Rick W 19:21:52 03/09/07 (1)
- Oh, I figured you were ready to front the $1.75M ... - Dave Pogue 05:46:37 03/10/07 (0)